Abu Dhabi, United Arab Emirates, 4 December2025: Tadweer Group successfullywrapped the second edition of its UAE-wide national day campaign to promotesustainability among the youth. In line with the nation’s 54thbirthday, Tadweer Group reinforced the importance of unlocking the value ofwaste across the seven emirates, championing this mindset for over 8,200students as our future leaders.
From 19 to28 November, the organisation visited 13 schools across the UAE, inspiringyoung people to recycle, rethink waste, and care for our environment throughinteractive games, creative workshops, and collaborative art projects. This year, the organisation took the campaign one stepfurther by introducing new activities with a school of Determination,increasing the schools included, and more. Over 90 activities took place within170+ hours throughout the campaign, and over 190 members of the team on-ground.
AbdulwahedJuma Farish, Executive Director of Communications and Awareness, said:
“Our founding father always prioritised caring for our environment. As wecelebrate 54 years of our nation’s history, we embody these values in ourefforts to promote the value of waste with our children. As the future leadersof our country, they will be tasked with being responsible for our planet, andteaching their descendants the importance of the Four Rs. Tadweer Group isproud to play its part in shifting behavioural change to achieve this – and itall starts with our students and in their education.”
TadweerGroup’s awareness team engages with the community throughout the year – fromfestivals to workshops, and schools to universities, there are alwaysopportunities to take part and spread a message of sustainability among thepublic. For more information, please visit Tadweer.ae.
